What are the Best AI and Marketing Automation Tools?
Artificial intelligence (AI) helps marketers automate activities and campaigns at scale in
a way we’ve never seen before. But there are a lot of AI tools out there and they’re
coming at us fast!
This can make it overwhelming for marketers to know where to start with AI and see
that there are many tools out there (not just ChatGPT) that can help gain customer
insights, drive personalization, and boost efficiency.
To help you get started and pick the right AI tool for your goal, we’ve compiled a list of
the best AI marketing tools available for a number of digital marketing activities:
> Audience research
> Customer journey mapping
> Idea generation and content research
> Keyword research
> Trend analysis and forecasting
> Competitor monitoring
> Sales automation
> Social media management and advertising
> Writing and content generation
But first, a quick introduction to AI and its use in marketing…
What is AI in marketing?
subscriber lists, emailing customers about abandoned shopping carts, and providing
automated customer assistance (among many others). AI marketing tools facilitate the automation of these tasks and usually integrate into
your existing applications or platforms.
